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Influencer Iskra Lawrence apologizes for hawking cellulite cream
Body-positive fashion influencer Iskra Lawrence has issued an apology after being caught in a controversy over her endorsement of a body cream that claims to reduce the appearance of cellulite. In a video posted to her Instagram account on Monday, the model acknowledged that she had made a mistake and promised to donate the profits she made from the promotional video to the National Eating Disorder Association. Lawrence, who has built her career on advocating self-love and positive body image, said that she was an “overly ambitious person” and had a “delusional idea” of disrupting the marketing of such products. The endorsement was criticised by some of her followers as hypocritical.
FAQs
Who is Iskra Lawrence?
Iskra Lawrence is a British model and social media influencer who is known for promoting body positivity and positive self-image. She was previously a spokesperson for Aerie and has her own skincare line.
What was the controversy over her endorsement of the body cream?
Lawrence received criticism from some of her followers for promoting a body cream that claims to reduce the appearance of cellulite, which they saw as contradictory to her message of body positivity and self-love.
What was Lawrence’s response to the criticism?
Lawrence issued an apology on her Instagram account and promised to donate the profits she made from the promotional video to the National Eating Disorder Association. She acknowledged that she had made a mistake and said she had a “delusional idea” of disrupting the marketing of such products.
What is Lawrence’s message about positive body image?
Lawrence promotes the idea that people should embrace their bodies and love themselves, regardless of their shape, size, or perceived flaws. She often shares content about body positivity on her social media accounts and in interviews.
Iskra Lawrence, an influencer, apologizes for promoting cellulite cream.
Iskra Lawrence, the body-positive fashion influencer, has issued an apology after a sponsored Instagram post promoting a cellulite-reducing cream hit a sour note. In a video posted on Monday, Lawrence said she had attempted to change the way such products are marketed in the past, but realised she had wronged her audience on this occasion. She also said the profits from the post would be donated to the National Eating Disorder Association. Lawrence has previously shared her own experiences of eating disorders and is an ambassador for the charity.